Marketing Tips for Fence Contractors
How a fence company gets known in its service area, and what each channel actually costs.
A fence company can fill its calendar from referrals right up until the season it cannot, and the channels that would have carried it through take months to start working. The point to build them is while the phone is still ringing.
This section will take the channels one at a time: what each costs to run, how long it takes before it returns anything, and which ones suit a two crew operation rather than a company with a marketing budget.
The figures will be stated as ranges with the assumptions named, because a cost per lead quoted without a market, a season and a close rate behind it is not a number anyone can plan against.
No guides published in this section yet. The pages above describe what it will cover. The other resource sections have work in them today.
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